Outpaid

Market Research Analysts and Marketing Specialists salary
in Little Rock-North Little Rock-Conway, AR

Median base pay · Little Rock-North Little Rock-Conway, AR
$62,790
≈ $30.19/hr · BLS OEWS, May 2025 · 1,400 jobs
Middle 50%
$47,170–$93,280
vs U.S. median
-20%
Metro rank
#219 of 369

Market Research Analysts and Marketing Specialists in the Little Rock-North Little Rock-Conway, AR metro earn a median of $62,790 a year, based on BLS estimates for 1,400 jobs (May 2025). That is 20% below the U.S. median of $78,760 and 4% below the AR statewide median of $65,430. It ranks #219 of 369 metros with published figures for this job.

MARKET RESEARCH ANALYSTS AND MARKETING SPECIALISTS · LITTLE ROCK-NORTH LITTLE ROCK-CONWAY, AR · BLS

Full percentile breakdown

BLS OEWS MAY 2025 · LITTLE ROCK-NORTH LITTLE ROCK-CONWAY, AR · ALL EMPLOYERS, ALL EXPERIENCE LEVELS
P10$34,170P25$47,170MEDIAN$62,790P75$93,280P90$127,430
BLS · UNITED STATES
P10$43,390P25$58,350MEDIAN$78,760P75$108,310P90$155,480
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Questions

What is the average Market Research Analysts and Marketing Specialists salary in Little Rock?

The BLS median is $62,790 a year (May 2025). Half of the 1,400 jobs pay between $47,170 and $93,280. The 10th percentile is $34,170 and the 90th is $127,430.

Is Little Rock a high-paying metro for Market Research Analysts and Marketing Specialists?

That is 20% below the U.S. median of $78,760 and 4% below the AR statewide median of $65,430. It ranks #219 of 369 U.S. metros with published BLS figures for this job.

How much do Market Research Analysts and Marketing Specialists make an hour in Little Rock?

About $30.19 an hour at the median (the BLS annual figure of $62,790 divided by 2,080 hours, the conversion BLS uses). The middle half earn about $22.68–$44.85 an hour. Straight-time pay, before overtime and shift differentials.

Does this include experience levels?

BLS figures cover all experience levels together. Employer filings carry a DOL wage level, which the free checker can filter by (approximate).

Sources: U.S. BLS Occupational Employment and Wage Statistics, May 2025 (national + state) (metro area estimates, all employers); employer rows from U.S. DOL OFLC LCA Disclosure Data, FY2026 Q3 (LCA_Disclosure_Data_FY2026_Q3.xlsx). Base pay only. Estimates can have sampling error, especially for smaller metros.