Outpaid

Market Research Analysts and Marketing Specialists salary
in Minneapolis-St. Paul-Bloomington, MN-WI

Median base pay · Minneapolis-St. Paul-Bloomington, MN-WI
$97,910
≈ $47.07/hr · BLS OEWS, May 2025 · 16,760 jobs
Middle 50%
$69,700–$128,360
vs U.S. median
+24%
Metro rank
#7 of 369

Market Research Analysts and Marketing Specialists in the Minneapolis-St. Paul-Bloomington, MN-WI metro earn a median of $97,910 a year, based on BLS estimates for 16,760 jobs (May 2025). That is 24% above the U.S. median of $78,760 and 12% above the MN statewide median of $87,510. It ranks #7 of 369 metros with published figures for this job.

MARKET RESEARCH ANALYSTS AND MARKETING SPECIALISTS · MINNEAPOLIS-ST. PAUL-BLOOMINGTON, MN-WI · BLS

Full percentile breakdown

BLS OEWS MAY 2025 · MINNEAPOLIS-ST. PAUL-BLOOMINGTON, MN-WI · ALL EMPLOYERS, ALL EXPERIENCE LEVELS
P10$52,840P25$69,700MEDIAN$97,910P75$128,360P90$154,870
BLS · UNITED STATES
P10$43,390P25$58,350MEDIAN$78,760P75$108,310P90$155,480
30 SECONDS · NO SIGNUP · ON-DEVICE

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Questions

What is the average Market Research Analysts and Marketing Specialists salary in Minneapolis?

The BLS median is $97,910 a year (May 2025). Half of the 16,760 jobs pay between $69,700 and $128,360. The 10th percentile is $52,840 and the 90th is $154,870.

Is Minneapolis a high-paying metro for Market Research Analysts and Marketing Specialists?

That is 24% above the U.S. median of $78,760 and 12% above the MN statewide median of $87,510. It ranks #7 of 369 U.S. metros with published BLS figures for this job.

How much do Market Research Analysts and Marketing Specialists make an hour in Minneapolis?

About $47.07 an hour at the median (the BLS annual figure of $97,910 divided by 2,080 hours, the conversion BLS uses). The middle half earn about $33.51–$61.71 an hour. Straight-time pay, before overtime and shift differentials.

Does this include experience levels?

BLS figures cover all experience levels together. Employer filings carry a DOL wage level, which the free checker can filter by (approximate).

Sources: U.S. BLS Occupational Employment and Wage Statistics, May 2025 (national + state) (metro area estimates, all employers); employer rows from U.S. DOL OFLC LCA Disclosure Data, FY2026 Q3 (LCA_Disclosure_Data_FY2026_Q3.xlsx). Base pay only. Estimates can have sampling error, especially for smaller metros.