Outpaid

Market Research Analysts and Marketing Specialists salary
in West Kentucky nonmetropolitan area

Median base pay · West Kentucky nonmetropolitan area
$52,160
≈ $25.08/hr · BLS OEWS, May 2025 · 240 jobs
Middle 50%
$42,470–$66,300
vs U.S. median
-34%
Metro rank
#350 of 369

Market Research Analysts and Marketing Specialists in the West Kentucky nonmetropolitan area metro earn a median of $52,160 a year, based on BLS estimates for 240 jobs (May 2025). That is 34% below the U.S. median of $78,760 and 15% below the KY statewide median of $61,480. It ranks #350 of 369 metros with published figures for this job.

MARKET RESEARCH ANALYSTS AND MARKETING SPECIALISTS · WEST KENTUCKY NONMETROPOLITAN AREA · BLS

Full percentile breakdown

BLS OEWS MAY 2025 · WEST KENTUCKY NONMETROPOLITAN AREA · ALL EMPLOYERS, ALL EXPERIENCE LEVELS
P10$33,590P25$42,470MEDIAN$52,160P75$66,300P90$86,680
BLS · UNITED STATES
P10$43,390P25$58,350MEDIAN$78,760P75$108,310P90$155,480
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    Questions

    What is the average Market Research Analysts and Marketing Specialists salary in West Kentucky nonmetropolitan area?

    The BLS median is $52,160 a year (May 2025). Half of the 240 jobs pay between $42,470 and $66,300. The 10th percentile is $33,590 and the 90th is $86,680.

    Is West Kentucky nonmetropolitan area a high-paying metro for Market Research Analysts and Marketing Specialists?

    That is 34% below the U.S. median of $78,760 and 15% below the KY statewide median of $61,480. It ranks #350 of 369 U.S. metros with published BLS figures for this job.

    How much do Market Research Analysts and Marketing Specialists make an hour in West Kentucky nonmetropolitan area?

    About $25.08 an hour at the median (the BLS annual figure of $52,160 divided by 2,080 hours, the conversion BLS uses). The middle half earn about $20.42–$31.88 an hour. Straight-time pay, before overtime and shift differentials.

    Does this include experience levels?

    BLS figures cover all experience levels together. Employer filings carry a DOL wage level, which the free checker can filter by (approximate).

    Sources: U.S. BLS Occupational Employment and Wage Statistics, May 2025 (national + state) (metro area estimates, all employers); employer rows from U.S. DOL OFLC LCA Disclosure Data, FY2026 Q3 (LCA_Disclosure_Data_FY2026_Q3.xlsx). Base pay only. Estimates can have sampling error, especially for smaller metros.